Students launch social media campaign after online threats

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SAN DIEGO – In response to online threats at two San Dieguito Union District high schools last month, students at Canyon Crest Academy (CCA) launched a social media campaign Friday calling on students to “think before you post.”

Students promoted the campaign Friday morning on CCATV, the television production program at CCA. Students encouraged other students, faculty and community members to post the hash tag #THINKB4UPOST on social media and use the corresponding image on Facebook.

“The students did not want to target one social media platform in their campaign, like Yik Yak, where the actual threats were posted on that day,” said Mark Raines, CCATV teacher and Envision Cinema Coordinator. “They felt like the problem is not the specific social media form, but the people using it. That was really impressive to me, and I think we’ve come up with a productive avenue to encourage our community and others to really #THINKB4UPOST.”

“Kids nowadays think they can say or do anything behind a computer screen without any consequences to themselves or others, but they need to know that their posts can impact other people in big ways,” said Ari Moutal, CCATV staff member. “We feel like #THINKB4UPOST is a positive way to respond to a scary situation at our school and a good way to remind students and everyone that they should #THINKB4UPOST. Posts on social media can have positive power also.”


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