SAN DIEGO — San Diego-based Jack in the Box Inc. announced Friday that Frances Allen will join the company as president of the Jack in the Box restaurant brand, effective Oct. 27.
Allen, currently the executive vice president and chief brand officer at Denny’s Corp., has more than 30 years of branding and marketing experience, which also includes senior leadership roles at Dunkin’ Brands, Sony Ericsson Mobile Communications, PepsiCo and Frito-Lay.
“Frances is a proven leader whose management style will be a great fit with the Jack in the Box culture,” said Lenny Comma, chairman and CEO of Jack in the Box Inc. “She has extensive experience in strengthening the brand positioning of several major retail and foodservice brands, and I’m looking forward to her contributions at Jack in the Box.”
Allen joined Denny’s to lead the restaurant chain’s marketing efforts, but later added responsibilities for product development and creation of eateries in non-traditional venues like college campuses, airports and military installations.
When she joins the company, which operates 2,250 Jack in the Box outlets in 21 states, Comma will relinquish the additional title of president that he’s held since May 2012. He will continue serving as chairman and CEO of the company, positions he has held since succeeding Linda Lang in January.