Barbie ad stars little boy for first time

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NEW YORK – It’s the first Barbie ad ever to feature a boy playing with the doll.

“Moschino Barbie is so fierce,” says the little boy in Barbie’s new commercial.

The ad touts the limited edition Moschino Barbie, which originally retailed for $150 at Net-a-porter.com.

The boy in the ad seems to be modeled after Jeremy Scott, creative director of high-end designer Moschino, who has a signature blonde faux hawk.

Scott has said Barbie is one of his inspirations. He spoke of the collaboration in a joint statement with Mattel.

“The thing I love most about Barbie, is that she is the ultimate muse, she’s worn every style and design imaginable and at the same time she’s had every possible profession you can dream of.”

Scott tweeted that his ad had made “his-tory by having the first boy playing with a Barbie.” He elaborated on how happy he was in an Instagram post.

“To me it was so natural to have a boy playing with the Barbie as well as the girls,” he said. “I am thrilled that its started a national discussion about gender neutrality for kids’ toys. I think we should let kids play and be happy after all play is the work of childhood.”

The Moschino Barbie comes complete with an eight-piece Moschino wardrobe but appears to be sold out now. Buyers are reselling them online for nearly three times their original price.

3 comments

  • Laura T

    The despicable parents likely did it for money. Now the little girlie thing is gonna be tortured until he/she/it ends up turning tricks for old men on El Cajon Blvd.

  • Not buying it!

    And they wonder why they are ridiculed, I have 4 year old nephew that is allowed to dress up in princess outfits. Full blown dress, high heals, tiara, and wand. This is not a healthy upbringing for a 4 year old. But the upside down lbgt group will scream fowl from my observations. Don’t blame me when a mixed up he-she jumps off a ridge for a simple observation…

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