The driver of a Corvette was racing a Mercedes down SeaWorld Drive at 5:10 p.m. before losing control and crashing into a palm tree in the median, San Diego police said.
Witnesses said the vehicles were racing as fast as 80 to 100 mph.
Authorities said the driver died at the scene and a female passenger was transported to a hospital with undisclosed injuries.
SeaWorld Drive between Friars Road and South Shores Road was closed at 6 p.m. and was reopened later Sunday night, police said.
The people involved in the street racing crash were not identified.
Police said there's been an increase in street racing throughout the city of San Diego in the past two years.
“The problem with street racing is it’s not just the people themselves that are in danger its all of the innocent people,” SDPD Sgt. Kerry Mensior said. “If I take my family out to the beach i don’t want to have to worry about their safety because somebody loses control of a car. In this case he had not hit the tree he would have gone into very heavy oncoming traffic and it would have been a true tragedy.”