Starbucks introduces $1 reusable cups

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

(CNN) — Starting Thursday, Starbucks customers will have the option to save their planet – and their wallets – a dime at a time.

The coffee giant is offering $1 plastic cups, which can be reused for drink purchases at a discount of ten cents.

Jim Hanna, the director of environmental affairs at Starbucks, told USA Today that while the company has sold reusable tumblers for some time and offered the ten cent discount, he expects that the modest price of its new one, available at company-owned stores in the U.S. and Canada, will encourage consumers to take action more frequently.

The new effort comes largely in response to consumer criticism over the volume of paper coffee cup waste – approximately 4 billion cups globally each year – generated by Starbucks.

The responsibility section of Starbucks’ website details the company’s efforts to work with vendors and local authorities to get more of its paper cups recycled, and to host recurring “Cup Summits” collaborating on the issue with industry leaders from MIT, Tim Horton’s, Georgia-Pacific and Action Carting Environmental Services.

By 2015, Starbucks plans to have front-of-store recycling in all its company-owned locations.

According to a 2011 report issued by Starbucks, that year, customers used personal tumblers more than 34 million times – nearly 2% of all beverages served in global company-owned stores.

While this represented a 55% increase in personal tumbler use from 2008’s tally, Starbucks admitted to challenges in tracking cup use both in and away from their stores, and reduced the company’s goal of 25% reusable cups by 2015 to 5%.

The reusable cups are made in China, and have fill lines inside denoting “tall,” “grande” and “venti”-sized drinks.

The cups will be rinsed with boiling water by Starbucks employees before they’re refilled, reducing the risk of cross-contamination, but at least one more challenge remains: will customers actually remember to bring them into the store?


  • Prices for scrap metals - Scrap B2B .com

    Greetings from Ohio! I’m bored to death at work so I decided to check out your blog on my iphone during lunch break. I enjoy the knowledge you present here and can’t wait to take a look when I get home.

    I’m surprised at how quick your blog loaded on my cell phone .. I’m not even using WIFI, just 3G
    .. Anyhow, very good site!

  • Tressa

    The best alternative solution for lawyers is a litigation review program utilizing e
    – Discovery technology to save lots of and simplify the process.
    The simplest substances available are typical authorized because in the proper quantity and site of electrons in a variety of energy levels.
    The main objective of the basic first level document review procedure is to decipher if your document is ‘receptive’ or ‘non-receptive’ because it relates to
    a certain case or issue.

  • Sold Out After Crisis Scam

    In this particular Sold Out After Crisis Review and commentary, you’ll
    learn about a set of guides that could get ready you for just about any catastrophe that might be headed our way, whether or not it is a hurricane, a flood, a terrorist attack, planet
    war III, or an increasingly much more most likely economical collapse.

    Damien Campbell is often a survival pro that has put
    in several years studying survival subjects like long-term meals storage, water purification approaches, alternate
    resources of electrical power, emergency medicine, and
    yard gardening. When he began penning this tutorial, he commenced by developing a list of food items to inventory up on.
    The issue was that record was really very long, and several of your
    meals have been complicated to retailer. While in the fascination of retaining his
    tutorial as simple as attainable, he narrowed the final down to 37 important
    food items objects that everyone purchase now before it’s also late.

    Sadly, the typical American has no strategy how lousy issues actually are.
    The media want to fake all the things is okay, but in reality,
    we are facing far more hazard now than we have now in
    decades. Farmers are jogging outside of acreage, aged resources of ingesting water are drying up, terrorists tend to be
    more prevalent than previously, and deficit paying out is draining our overall economy and could effortlessly lead to hyperinflation.

    That is why it’s so important to get ready. When you wait
    around till the disaster is at your doorstep, will probably be also late mainly because by then, the public will have emptied
    the outlets. A whole lot of people really don’t know this, but grocery retailers only preserve 3-4 days really worth of food items available. And when disasters strike, that foods is gone in just 3-4 hrs! It’s transpired many times in advance of.

Comments are closed.

Notice: you are using an outdated browser. Microsoft does not recommend using IE as your default browser. Some features on this website, like video and images, might not work properly. For the best experience, please upgrade your browser.