Help California wildfire victims

San Ysidro stores expect sales boost from new border lanes

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

SAN YSIDRO -- Businesses in San Ysidro are getting ready for what many believe will be their biggest shopping weekend ever.

“We’re expecting some businesses to triple in sales compared to last year,” said Jason Wells, President of the San Ysidro Chamber of Commerce.

The recent opening of additional lanes at the border crossing are allowing more people to cross from Mexico into the U.S. much faster, in as little as 15 minutes in some cases.

That seems to already have had an impact on business.

“Business already went up on average about 22 percent just in the last month and a half that our border wait times have gone down,” said Wells.

From the cheapest, to the more luxurious items, businesses are stocked up and ready.

“We’re actually doing a big campaign in Tijuana,” said Luis Patiño, manager at the new Duty Free City in San Ysidro.

“We bought all our Christmas presents,” said Cesar Guerrero who came all the way from Sinaloa, Mexico.

“We’re trying to beat the Black Friday crowd,” he said.

CBP officials and SDPD plan to boost security to deal with the influx of people crossing the border and increased traffic in the area.